Data Field Reference & Dictionary

This Data Field Reference documents the standardized schema properties used across the SmartReach AI platform, including SmartData, SmartSonar, SmartAgent, SmartMail, SmartLink, and SmartConvert.

GDPR & CAN-SPAM Aligned 100M+ Data Engine Standard

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Showing 31 of 31 fields

prospect_idStringContact & Demographics

Prospect ID

System Derived

Unique immutable identifier for a contact in the SmartReach global intelligence index.

Example Valuesr_prsp_984f1a02

Data SourceSmartReach Index

first_nameStringContact & Demographics

First Name

Processed PII

Verified primary name of the contact.

Example ValueSarah

Data SourceVerified B2B Registry

last_nameStringContact & Demographics

Last Name

Processed PII

Verified surname of the contact.

Example ValueMitchell

Data SourceVerified B2B Registry

work_emailStringContact & Demographics

Work Email

Processed PII

Primary professional email address validated via multi-layer SMTP ping and MX record check.

Example Valuesarah.mitchell@acme.com

Data SourceSmartReach Verification Engine

email_deliverability_statusEnumContact & Demographics

Email Deliverability Status

System Derived

Real-time deliverability confidence rating.

Example ValueVERIFIED_SAFE | CATCH_ALL | UNVERIFIED

Data SourceSmartReach Deliverability Check

job_titleStringContact & Demographics

Job Title

Public B2B

Current professional job title as verified on professional networks or company registries.

Example ValueVP Sales & Revenue Growth

Data SourceProfessional Networks

seniority_levelEnumContact & Demographics

Seniority Level

System Derived

Standardized decision-maker tier used for audience scoping.

Example ValueC_LEVEL | VP | DIRECTOR | MANAGER

Data SourceSmartReach Classification

departmentEnumContact & Demographics

Department

System Derived

Primary functional department within the target enterprise.

Example ValueSales | Engineering | Marketing | Finance

Data SourceSmartReach Classification

linkedin_profile_urlStringContact & Demographics

LinkedIn Profile URL

Public B2B

Direct canonical link to verified professional social profile.

Example Valuehttps://linkedin.com/in/sarah-mitchell-sales

Data SourcePublic Web Registries

company_nameStringFirmographics

Company Name

Public B2B

Official legal or commercial name of the corporate entity.

Example ValueAcme Technologies Inc.

Data SourceCorporate Registries

company_domainStringFirmographics

Company Domain

Public B2B

Primary web domain associated with the company.

Example Valueacme.com

Data SourceDNS Records

employee_count_tierEnumFirmographics

Employee Count Tier

Public B2B

Grouped employee size range derived from headcount tracking.

Example Value50-200 | 201-500 | 500-1000 | 1000+

Data SourceCompany Intelligence Index

industry_verticalStringFirmographics

Industry Vertical

Public B2B

Primary sector classification (NAICS / NACE aligned).

Example ValueB2B SaaS & Enterprise Software

Data SourceSmartReach Industry Graph

funding_stageEnumFirmographics

Funding Stage

Public B2B

Most recent disclosed capitalization milestone.

Example ValueSERIES_B | BOOTSTRAPPED | PUBLIC | ACQUIRED

Data SourceFinancial Filings & News

technographics_stackArrayFirmographics

Technographics Stack

Public B2B

Detected active technologies, platforms, and infrastructure.

Example Value['Salesforce', 'HubSpot', 'Gong', 'AWS']

Data SourceWeb Infrastructure Scanner

signal_typeEnumSmartSonar Signals

Signal Type

System Derived

Categorized buying trigger or corporate inflection event.

Example ValueHIRING_EXPANSION | COMPETITOR_ENGAGEMENT | DEBT_MATURITY | LEADERSHIP_CHANGE

Data SourceSmartSonar Signal Engine

intent_priority_ratingEnumSmartSonar Signals

Intent Priority Rating

System Derived

Composite account urgency score based on signal strength and timing.

Example ValueHIGH_PRIORITY | READY_SOON | WATCH_LIST

Data SourceSmartSonar Algorithm

signal_detected_atTimestampSmartSonar Signals

Signal Detected Timestamp

System Derived

Exact UTC date/time when the buying signal was captured.

Example Value2026-09-12T14:32:00Z

Data SourceSmartSonar Signal Engine

hiring_roles_detectedArraySmartSonar Signals

Hiring Roles Detected

Public B2B

Active job postings indicating department expansion.

Example Value['Head of Sales', '14 Engineering Roles', 'Senior SDR']

Data SourcePublic Job Boards & Career Pages

competitor_following_idStringSmartSonar Signals

Competitor Following ID

Public B2B

Identified competitor relationship or tracking event.

Example ValueOutreach | Gong | Apollo

Data SourceSmartSonar Market Graph

custom_research_queryStringSmartAgent Research

Custom Research Query

Account Intent

Natural language business question executed across prospect accounts.

Example ValueWhich CEOs have led their company for more than 8 years?

Data SourceUser Input / SmartAgent Engine

research_derived_fieldStringSmartAgent Research

Research Derived Field Name

System Derived

Dynamic schema property generated from research results.

Example Valueceo_tenure_10_years_flag

Data SourceSmartAgent LLM Synthesizer

research_confidence_scoreNumberSmartAgent Research

Research Confidence Score

System Derived

Accuracy rating (0.0 to 1.0) based on source verification.

Example Value0.96

Data SourceSmartAgent Verification Engine

research_source_citationsArraySmartAgent Research

Research Source Citations

Public B2B

Public web URLs and filings used to substantiate the answer.

Example Value['https://sec.gov/...', 'https://acme.com/press']

Data SourceSmartAgent Research Crawler

optimal_cta_recommendationEnumOutreach & Performance

Optimal CTA Recommendation

System Derived

Data-backed CTA approach predicted to perform best for target ICP.

Example ValueSOFT_ASK | QUESTION | PERMISSION | CURIOSITY

Data Source100M+ Performance Intelligence Engine

optimal_tone_styleEnumOutreach & Performance

Optimal Tone Style

System Derived

Recommended communication tone based on historical reply benchmarks.

Example ValueCONVERSATIONAL | PROFESSIONAL | DIRECT | CONFIDENT

Data Source100M+ Performance Intelligence Engine

target_word_count_rangeStringOutreach & Performance

Target Word Count Range

System Derived

Ideal message length optimized for ICP response rate.

Example Value45-67 words

Data Source100M+ Performance Intelligence Engine

outreach_channel_preferenceEnumOutreach & Performance

Outreach Channel Preference

System Derived

Highest converting communication channel combination.

Example ValueEMAIL_FIRST | LINKEDIN_FIRST | MULTI_CHANNEL

Data Source100M+ Performance Intelligence Engine

page_views_historyArraySmartConvert Intent

Page Views History

Account Intent

High-intent website pages visited prior to engagement.

Example Value['/pricing', '/smartmail', '/smartconvert']

Data SourceSmartConvert Website Tracking Script

chat_inquiry_summaryStringSmartConvert Intent

Chat Inquiry Summary

Account Intent

Captured question or topic discussed with AI assistant.

Example ValueAsked if SmartConvert connects directly with Monday.com CRM

Data SourceSmartConvert AI Assistant

crm_opportunity_stageStringSmartConvert Intent

CRM Opportunity Stage

Account Intent

Current status in linked pipeline workflow.

Example ValueQualified Meeting Booked

Data SourceCRM Integration API

Data Governance & Privacy Standards

SmartReach AI maintains strict data minimization and governance protocols. All fields labeled as Processed PII are handled under our Customer Data Processing Agreement and GDPR Article 28 parameters.

Verified B2B Source Control

Contact information is verified via multi-step deliverability validation. Personal or non-business email addresses are automatically filtered out.

Encryption & Retention

All field values are encrypted in transit via TLS 1.3 and at rest via AES-256. Custom research fields are retained strictly per account retention agreements.