Cookie Policy

This Cookie Policy explains how SmartReach AI LLC (“SmartReach,” “we,” “us,” or “our”) uses cookies and similar technologies when you visit SmartReach websites, use our online services, or interact with website functionality provided through SmartConvert.

This Cookie Policy supplements our Privacy Policy.

1. What Are Cookies?

Cookies are small text files stored on a computer, mobile device, tablet, or other device when a website is visited.

Cookies and similar technologies can help websites:

• recognize a device;
• remember preferences;
• maintain login sessions;
• provide website functionality;
• understand how visitors use a website;
• identify technical problems;
• measure marketing activity;
• identify business visitors;
• personalize website experiences; and
• support sales and marketing activities.

When this Policy refers to “cookies,” it also includes similar technologies where applicable, including pixels, scripts, tags, local storage, software development kits, tracking technologies, and other technologies that store or access information on a device.

2. How SmartReach Uses Cookies

SmartReach may use cookies and similar technologies to:

• operate our websites and platform;
• authenticate users;
• maintain security;
• remember preferences;
• provide forms, chat, appointment booking, and SmartConvert functionality;
• understand website traffic;
• measure website performance;
• identify website errors;
• analyze visitor behavior;
• understand which pages generate interest;
• identify business organizations visiting our website;
• identify professional visitors where permitted;
• connect website activity with CRM or business contact information;
• measure marketing campaigns;
• improve our websites and Services;
• prevent fraud and abuse; and
• support advertising or marketing where enabled.

The specific cookies and technologies used may vary depending on the SmartReach website, page, product, geographic location, and features enabled.

3. Cookie Categories

Strictly Necessary Cookies

These cookies and technologies are required for core website or platform functionality.

They may be used for purposes such as:

• security;
• authentication;
• fraud prevention;
• session management;
• account access;
• load balancing;
• remembering privacy choices; and
• providing functionality specifically requested by the user.

Where permitted by applicable law, strictly necessary technologies may operate without consent because the website or requested functionality cannot operate properly without them.

Disabling these technologies may prevent parts of the Website or Platform from functioning.

Functional and Preference Cookies

These technologies provide enhanced functionality or remember visitor choices.

They may support:

• website preferences;
• language settings;
• forms;
• chat;
• appointment scheduling;
• SmartConvert functionality;
• customer support features; and
• other interactive website functionality.

Where applicable law requires consent for these technologies, they will not operate until the required permission has been provided.

Analytics and Performance Cookies

These technologies help SmartReach understand how visitors use our websites.

They may collect information regarding:

• pages viewed;
• time spent on pages;
• navigation paths;
• traffic sources;
• links clicked;
• browser type;
• device type;
• approximate location;
• website errors;
• form interactions;
• conversion activity; and
• other website usage information.

SmartReach uses this information to understand website performance, identify problems, improve website design, and measure the effectiveness of our content and campaigns.

Where consent is required by law, analytics technologies will not be activated until the visitor provides the required consent.

Visitor Identification and Sales Intelligence Technologies

SmartReach may use business-to-business visitor identification and sales intelligence technologies, including RB2B.

These technologies may help SmartReach determine information such as:

• the business or organization associated with a website visit;
• professional identity where available and legally permitted;
• professional role or job title;
• business contact information;
• pages viewed;
• referring source;
• website engagement;
• repeat visits;
• business interest;
• buying or intent signals; and
• related professional or company information.

Information generated from these technologies may be added to SmartReach sales, marketing, analytics, or CRM systems.

Where applicable law requires notice, consent, or an opportunity to opt out of this processing, SmartReach will provide the applicable control.

Advertising and Marketing Technologies

SmartReach may use advertising or marketing technologies where enabled.

These technologies may help:

• measure advertising campaigns;
• attribute conversions;
• understand marketing effectiveness;
• create audiences;
• measure engagement; or
• deliver more relevant business advertising.

Where required by law, these technologies will not operate until the visitor provides consent.

Where applicable privacy law provides a right to opt out of sale, sharing, or targeted advertising, visitors may exercise that right through our privacy controls.

4. RB2B

SmartReach may use RB2B for B2B website visitor identification and sales intelligence.

RB2B may use first-party cookies and similar technologies to recognize website visitors, maintain sessions, understand referral information, and support person-level or company-level identification where available.

RB2B-related cookies may include:

RB2B visitor-identification cookies are treated as Functional cookies for our configuration and do not run before the required consent has been provided.

SmartReach may receive professional or company information derived from RB2B's visitor-identification services and use that information for B2B sales, marketing, CRM, and business-development purposes.

Visitors may exercise applicable privacy rights or opt-out choices through SmartReach's privacy controls and any applicable RB2B opt-out mechanism.

5. SmartConvert Technologies

SmartConvert functionality embedded on SmartReach or Client websites may use cookies or similar technologies.

These technologies may support:

• website chat;
• AI chat;
• forms;
• lead capture;
• CRM identification;
• appointment scheduling;
• website visitor analytics;
• session management;
• communications;
• workflow triggers;
• conversion measurement;
• website personalization; and
• customer support.

Where SmartReach operates SmartConvert on behalf of another business, that business may be responsible for determining which technologies it enables and for providing required privacy notices or obtaining required consent.

6. Third-Party Technologies

Certain website functionality may be provided by third-party technology providers.

Depending on the website and features enabled, this may include providers supporting:

• CRM functionality;
• website hosting;
• analytics;
• chat;
• forms;
• appointment scheduling;
• visitor identification;
• communications;
• advertising;
• video;
• payments;
• social media; and
• other website functionality.

Third parties may set or access their own cookies or similar technologies according to their own privacy policies and contractual arrangements.

Not every technology provider listed in SmartReach's Data Processing Addendum or Subprocessor List places cookies on SmartReach websites.

For example, infrastructure, AI, data-enrichment, email-outreach, and server providers may process data without placing cookies on a website visitor's device.

7. Cookie Consent

Where applicable law requires consent before placing or accessing a non-essential cookie or similar technology, SmartReach will request that consent before activating the applicable technology.

Visitors may be offered choices such as:

• Accept All;
• Reject Non-Essential Cookies; or
• Manage Preferences.

Where appropriate, cookie preferences may be separated into categories so visitors can choose which optional technologies to permit.

Consent can be withdrawn or changed through the Cookie Settings control available on the Website.

Withdrawal of consent does not affect processing that lawfully occurred before consent was withdrawn.

8. United States Privacy Choices

Certain United States privacy laws may provide rights relating to targeted advertising or the sale or sharing of Personal Information.

Where SmartReach's use of online tracking constitutes sale, sharing, or targeted advertising under applicable law, eligible visitors may opt out through SmartReach's privacy controls.

SmartReach recognizes qualifying browser-based opt-out preference signals, including Global Privacy Control, where required by applicable law.

A valid Global Privacy Control signal will be treated as an applicable opt-out request for the browser, device, and associated profile to the extent required by law.

9. Cookie Settings

Visitors can control cookies in several ways.

SmartReach provides website privacy or Cookie Settings controls where applicable.

Visitors may also configure their browser to:

• block cookies;
• delete existing cookies;
• block third-party cookies;
• notify them when cookies are being set; or
• limit certain tracking technologies.

Blocking cookies may cause certain website or Platform features to stop functioning properly.

Browser controls do not necessarily prevent all server-side analytics, privacy-compliant measurement, or technologies that do not rely on browser cookies.

10. Cookie Retention

Cookie duration depends on the cookie and its purpose.

Session cookies generally expire when the browser session ends.

Persistent cookies remain on a device for a defined period or until deleted.

The expiration periods for third-party technologies are determined partly by the applicable provider and configuration.

Where possible, current cookie details and durations may be displayed through SmartReach's Cookie Settings interface.

Information obtained through cookies may be retained separately from the cookie itself according to the SmartReach Privacy Policy and applicable retention requirements.

11. Changes to Our Cookie Use

SmartReach may add, remove, or change website technologies as our Services evolve.

This may occur when SmartReach:

• introduces new website functionality;
• changes analytics providers;
• adds SmartConvert features;
• adds integrations;
• changes marketing systems;
• changes visitor identification technology; or
• updates security or infrastructure.

Where required, SmartReach will update this Cookie Policy or Cookie Settings interface and request new consent before materially changing the purposes for which consented technologies are used.

12. Children

SmartReach websites and Services are designed primarily for business users and are not directed to children.

SmartReach does not knowingly use website tracking technologies for the purpose of selling or sharing the Personal Information of children in violation of applicable law.

13. Relationship to Our Privacy Policy

Cookies and similar technologies may involve the processing of Personal Data.

For additional information regarding:

• what Personal Data SmartReach collects;
• how we use it;
• who we disclose it to;
• international transfers;
• data retention;
• privacy rights; and
• how to submit privacy requests,

please review the SmartReach AI Privacy Policy.

14. Changes to This Cookie Policy

SmartReach may update this Cookie Policy when:

• our websites change;
• our Services change;
• new technologies are introduced;
• our providers change; or
• applicable legal requirements change.

The date at the top of this Policy indicates when it was most recently updated.

Material changes will be communicated where required by applicable law.

15. Contact Us

Questions concerning cookies, website tracking, or privacy may be sent to:

SmartReach AI LLC

Privacy: privacy@smartreachai.com

Legal: legal@smartreachai.com